MOBILITY HUB

2019


Project:

MAD Think Tank, Design Studio ZHdK


Collaborators:

BMW Group
Quade & Zurfluh
ZHdK Design Studio:

Kevin Brunner, Clara Iversen, Suntka Rinke, Felix Schulze, Stefan Thomet



In cooperation with Quade & Zurfluh and the BMW Group, our team at Zurich University of Arts and Design (ZHdK) developed a concept for the future of mobility.

Encompassing qualitative and quantitative research, sketching, ideation and Design Thinking methods, we were able to present scenarios and user journeys. Through Mobility Hub we explored mobility services for the public with regard to autonomous driving, energy, connectivity to other modes of transport, user circulation, safety, long term physiological effects, payment functions, maintenance, user experience and accessibility.